DCM - Digital Content Monetization 2010

Delivering sustainable models for multi-platform content monetization

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Monthly Columnists

Welcome our new Client Relations Director: Anthony Whymark

Click here to find out more about Anthony



Debra DCM NL ColumnistDebra Kaufman
dkla99@verizon.net

MobilizedTV covers content for mobile devices, from mobile phones (and not just the iPhone!) to iPods, netbooks, video game consoles and Amazon Kindles. Content means not simply mobisodes (the mobile version of webisodes) but also creative advertising/marketing. Hollywood film studios have also embraced the mobile platform for their film campaigns. We also cover how to make money with mobile—starting with how it’s created, distributed and marketed. 

Mobilized TV   Click here to read Debra's March Newsletter column


www.mobilizedtv.com




Nicholas DCM NL ColumnistNicholas Lovell
nicholas@gamesbrief.com

Nicholas Lovell is a former investment banker and web entrepreneur who helps games developers become publishers. He also provides strategic and online marketing advice and is a non-executive director at developer nDreams. Clients have included Atari, Channel4, Channelflip, Firefly (who recently self-published MMO Stronghold Kingdoms), IPC Media, Rebellion and Square Enix. He is the author of How to Publish a Game and blogs about the business of games at www.gamesbrief.com.

Gamesbrief


Click here to read Nicholas's March Newsletter column

Click here to read Nicholas's April Newsletter column

Click here to read Nicholas's May Newsletter column

Click here to read Nicholas's June Newsletter column




Pasa DCM NL ColumnistPasa Mustafa
pasa@elondon.tv

East London Productions produces TV, Digital and Social Entertainment in video, games and apps. Andrew Robertson and Pasa Mustafa have spent a combined 20 years producing prime time TV and award winning digital content from BIG BROTHER and MILLION POUND DROP to the entirely brand funded and worlds first global reality show THE GAP YEAR, Emmy nominated KIRILL staring David
Schofield and the worlds first social music show BEAT.

For MILLION POUND DROP we developed and produced the exciting play along game and digital audition process that has captivated audiences all over the country. With a huge 10% conversion rate for online players getting the show to a TOP 5 trending topic on twitter WORLDWIDE.

For BIG BROTHER we successfully increased the online visitors by a huge 70% and took the Facebook fan page from 50,000 to over 500,000.

Whilst running Digital Studios for Endemol we successfully picked up a number of awards and nominations including and Emmy nomination, Bafta nomination a webby award and several marketing and format awards.

We have been producing content for multiple platforms for over 10 years
including the worlds first mobile video spin off video content for THE SALON in 2003.

Click here to read Pasa's April Newsletter Column

Click here to read Pasa's February Newsletter Column

Click here to read Pasa's November Newsletter Column

Click here to read Pasa's September Newsletter column

Click here to read Pasa's August Newsletter column

Click here to read Pasa's March Newsletter column

Click here to read Pasa's April Newsletter column

Click here to read Pasa's May Newsletter column

East




www.elondon.tv


Jim Del RossiJim Del Rossi
jdr@adradvisors.com

ADR Advisors Incorporated was created as a consulting organization to address specific business and technology strategy needs of organizations on the cutting edge. Convergence and transformation are two of the key topic areas we address.

adradvisors.com


Click here to read Jim's April Newsletter column

Click here to read Jim's May Newsletter column

Click here to read Jim's June Newsletter column

Click here to read Jim's August Newsletter column

Click here to read Jim's April 2012 Newsletter column


Ranj BathRanj Bath, Chief Marketing Officer, Desi Hits!
ranj@desihits.com

Desi Hits! is an entertainment/lifestyle hub for anyone curious about Desi culture. We aim to provide Desi lifestyle/culture and music in a format that cannot be found anywhere else. Desi Hits! aims to make South Asian culture more widely dispersed and understood as well as offering a platform for South Asian artists to promote themselves globally. Desi Hits! draws on the multicultural backgrounds of our target audience, namely the “Desi”, who can often be described as bilingual, trendy, cosmopolitan and as likely to jive to Madonna as they are to Bollywood. We focus heavily on bi-cultural remixes as they uniquely represent the next generation (and beyond) South Asian experience.
www.desihits.com

Click here to read Ranj's June Newsletter column


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